Articles for May 2006Pull the other one... how iPods took over the worldSun, 28th May 2006Apple's iPod does a lot more than play music: as part of a larger system with iTunes and the iTunes music store, it defines a new relationship between customer and producer and reshapes an industry. One day all products and services will be like this. Forget about targets - and decide what really mattersSun, 21st May 2006Einstein said that doing the same thing over and over and expecting a different result was a definition of insanity. That's what the obsession with targets is. Whether in business or public service, misuse of targets is the single most important reason fo |